A lot gets lost in marketing , the companies over promote gimmicks and bandwagons like 2013 Champion uses it , so should you .. I don't buy all that .. But sometimes new look , action , and caidence is important in pressured waters .. Sometimes its all meaningless and if ur catching em on a 3$ lure , Bang Em Out till they stop biting it ..( No Offense )
LThe most expensive lures i have, i have gotten off of trees and pulled some up from the water
Okay , here's where I disagree or have some diff of opinion , first Crystal Clear water , you can see color 50/ft down .. Its clear water not murky .. Secondly , I agree about the part that many lures are designed to catch anglers not fish (true) BUT ,There are many innovative and effective designs and lures that fall in that flashy " packaging " genre .. Don't overlook n don't be afraid to look a lure up .. That's why I like Tackle Warehouse because a lot of the Lures on there have a "Product Video" . That way you can see what it does once its in the water n you're manipulating the lure . I am a bread and butter kinda guy , if it worked then it'll work now or wherever you are .. Mostly this proves to be true , depends on the color tho , shad colors will work anywhere js about .. Same with Greens and black .. So don't get confused I agree , but just keep an open mind . You may be surprised the feel or castabilty of certain other brands .. Weight distribution is key cs its gota fly for me .. Then I look at colors ..( Crankbait wise ) I'm telling you guys ( Spinning Gear only) Berkley Nano 10lb or heavier tho , unless ur alright with losing a few fish , is a must have even at 20 $ -150 yards it will be well worth the money .Don't forget to back it with some 10- 15lb Mono .. I have used all types of lures and found this to be true , the Best Lure is the one you are catching Fish on .. Simply put .. Don't over think it either , sometimes they just ain't biting , don't give up on it cs one bad outing ..